ZAMBIAN BREWERIES $2M INVESTMENT RESTORES CASTLE LITE PRODUCTION

" It is gratifying to know that Castle Lite Lager will be made from the finest Zambian barley, freshly malted in Zambia at the company's new maltings plant located in the Lusaka-South Multi-facility Economic Zone (LS-MFEZ) " said Hon Minister of Commerce , Trade & Industry - Margaret Mwanakatwe at the official commissioning of the Castle Lite packaging equipment on Friday February 3rd ,2017 at the Zambian Breweries Mungwi Road Plant in Lusaka.

The event was attended by Senior Government officials in the Ministry of Commerce ,Trade & Industry, Director General of the Zambia Development Agency, Managing Director - Zabs , Managing Director LWSC, Director of Research and Planning - ZRA ,Director General of ZNBC , Zambian Breweries Management and representatives of various media houses where the
Country Manager ZB - Annabelle Degroot expressed happiness and hopes that Castle Lite Lovers will enjoy the locally produced lager as Zambian Breweries is committed to providing their consumers with the best and such assured them that the local production of their favourite Castle Lite will in no way affect the high standard of the product.

For Zambian breweries this was a special day as they were launching this line which they had invested $2 Million in finally being commissioned .What better way to start the year than with such an achievement .

"Zambian Breweries had halted the production of Castle Lite in 2015 because its volumes had fallen to below 100,000 Hectolitre  level due to , among other reasons ,the high excise tax, at the time (60% tax rate), of which had also somehow provided an opportunity for smuggling the product into the country and accounting for twice that of the legally imported product. Given this development, Zambian Breweries made a loss of about k24 million in the financial year "

"We will maintain the high international standard. Nothing will change as the taste and everything else will be maintained. It is only that this will be produced and packaged locally ,Making it also more affordable and easily accessible"

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